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	<title>Baseline</title>
	<atom:link href="http://www.baselinestudio.co.za/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.baselinestudio.co.za</link>
	<description>South Africa&#039;s No.1 Skate Shop</description>
	<lastBuildDate>Fri, 18 May 2012 15:36:32 +0000</lastBuildDate>
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		<title>Friday Find 02 &#8211; Matt Militano</title>
		<link>http://www.baselinestudio.co.za/2012/05/friday-find-02-matt-militano/</link>
		<comments>http://www.baselinestudio.co.za/2012/05/friday-find-02-matt-militano/#comments</comments>
		<pubDate>Fri, 18 May 2012 15:36:32 +0000</pubDate>
		<dc:creator>Baseline</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.baselinestudio.co.za/?p=1931</guid>
		<description><![CDATA[Right off the back of Slap&#8217;s &#8216;One In A Million&#8217; contest in NYC, Matt Militano drops this full length banger!]]></description>
			<content:encoded><![CDATA[<p><iframe src="http://www.youtube.com/embed/jK8jxFze0BQ" frameborder="0" width="480" height="335"></iframe></p>
<p>Right off the back of Slap&#8217;s &#8216;One In A Million&#8217; contest in NYC, Matt Militano drops this full length banger!</p>
]]></content:encoded>
			<wfw:commentRss>http://www.baselinestudio.co.za/2012/05/friday-find-02-matt-militano/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Battle Of The Benches</title>
		<link>http://www.baselinestudio.co.za/2012/05/battle-of-the-benches-2/</link>
		<comments>http://www.baselinestudio.co.za/2012/05/battle-of-the-benches-2/#comments</comments>
		<pubDate>Fri, 18 May 2012 10:56:06 +0000</pubDate>
		<dc:creator>Baseline</dc:creator>
				<category><![CDATA[events]]></category>
		<category><![CDATA[skateboarding]]></category>
		<category><![CDATA[baseline cape town]]></category>
		<category><![CDATA[baseline studio]]></category>
		<category><![CDATA[skateboarding south africa]]></category>

		<guid isPermaLink="false">http://www.baselinestudio.co.za/?p=1903</guid>
		<description><![CDATA[Adidas and Baseline present &#8211; &#8216;Battle of the Benches&#8217; Team 1 &#8211; Filmed and edited by Joubert van Staden Team 2 &#8211; Filmed and edited by Jamie O&#8217;Brien TEAM 1 TEAM 2 Thanks to: Pieter Retief at Adidas, both filmers and all the skateboarders who took part. Expect more action from the Baseline Benches soon. [...]]]></description>
			<content:encoded><![CDATA[<h3><strong>Adidas and Baseline present &#8211; &#8216;Battle of the Benches&#8217;</strong></h3>
<p>Team 1 &#8211; Filmed and edited by Joubert van Staden</p>
<p>Team 2 &#8211; Filmed and edited by Jamie O&#8217;Brien</p>
<p>TEAM 1</p>
<p><iframe src="http://player.vimeo.com/video/42341764" frameborder="0" width="480" height="270"></iframe></p>
<p>TEAM 2</p>
<p><iframe src="http://player.vimeo.com/video/42393467" frameborder="0" width="480" height="270"></iframe></p>
<p>Thanks to:</p>
<p>Pieter Retief at Adidas, both filmers and all the skateboarders who took part.</p>
<p>Expect more action from the Baseline Benches soon.</p>
<p>Now Vote!</p>
Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.
<p>&nbsp;</p>
<p>&nbsp;</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Rethink &#8211; Recycle &#8211; Reinvent</title>
		<link>http://www.baselinestudio.co.za/2012/05/rethink-recycle-reinvent/</link>
		<comments>http://www.baselinestudio.co.za/2012/05/rethink-recycle-reinvent/#comments</comments>
		<pubDate>Wed, 16 May 2012 10:55:31 +0000</pubDate>
		<dc:creator>Baseline</dc:creator>
				<category><![CDATA[art]]></category>
		<category><![CDATA[skateboarding]]></category>
		<category><![CDATA[baseline]]></category>
		<category><![CDATA[baseline cape town]]></category>
		<category><![CDATA[baseline studio]]></category>
		<category><![CDATA[cape town]]></category>
		<category><![CDATA[Recycle]]></category>
		<category><![CDATA[skateboarding south africa]]></category>

		<guid isPermaLink="false">http://www.baselinestudio.co.za/?p=1855</guid>
		<description><![CDATA[Here at Baseline, not only do we have a newly designed store and logo, we also have a new outlook on life. Skateboard manufacturing and urban life in general can be particularly wasteful and this has a negative impact on the environment. We are making a conscious effort to try to reduce our impact on [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a href="http://www.baselinestudio.co.za/2012/05/rethink-recycle-reinvent/logo-2/" rel="attachment wp-att-1856" target="_blank"><img class="wp-image-1856 aligncenter" title="Logo" src="http://www.baselinestudio.co.za/wp-content/Logo.jpg" alt="" width="250" height="250" /></a></p>
<p>Here at Baseline, not only do we have a newly designed store and logo, we also have a new outlook on life.</p>
<p>Skateboard manufacturing and urban life in general can be particularly wasteful and this has a negative impact on the environment. We are making a conscious effort to try to reduce our impact on the environment by recycling waste and by finding ways to reuse discarded goods.</p>
<p><span id="more-1855"></span></p>
<p>The interior of our store is now fitted with wooden panels and shoe racks which were cut from scrap wooden beams.</p>
<p>We have adopted a ‘No Plastic!’ policy and all of our shopping bags are now brown paper bags.</p>
<p><a href="http://www.baselinestudio.co.za/2012/05/rethink-recycle-reinvent/img_1053/" rel="attachment wp-att-1889"><img class="alignnone size-full wp-image-1889" title="IMG_1053" src="http://www.baselinestudio.co.za/wp-content/IMG_1053-e1337167196817.jpg" alt="" width="480" height="480" /></a></p>
<p>The old boards which skateboarders leave at the store are given to either Juan Smit or James Harris.</p>
<p>Juan recycles old boards into a variety of unique pieces, including utensils, serving platters, display racks, rings, photo frames and even lamps.</p>
<p><a href="http://www.baselinestudio.co.za/2012/05/rethink-recycle-reinvent/img_1050/" rel="attachment wp-att-1887"><img class="alignnone size-full wp-image-1887" title="IMG_1050" src="http://www.baselinestudio.co.za/wp-content/IMG_1050-e1337167163719.jpg" alt="" width="480" height="480" /></a></p>
<p><a href="http://www.baselinestudio.co.za/2012/05/rethink-recycle-reinvent/img_1049/" rel="attachment wp-att-1886"><img class="alignnone size-full wp-image-1886" title="IMG_1049" src="http://www.baselinestudio.co.za/wp-content/IMG_1049-e1337167146477.jpg" alt="" width="480" height="480" /></a></p>
<p>James takes old boards and repurposes them into cruiser shapes with pointed noses and square tails. He also gives them wheel arches for cruising with loose trucks. The boards are pre-gripped and resold.</p>
<p><a href="http://www.baselinestudio.co.za/2012/05/rethink-recycle-reinvent/img_1051/" rel="attachment wp-att-1888"><img class="alignnone size-full wp-image-1888" title="IMG_1051" src="http://www.baselinestudio.co.za/wp-content/IMG_1051-e1337167181859.jpg" alt="" width="480" height="480" /></a></p>
<p>We constantly receive new deliveries and that means we end up with a lot of cardboard all over the store. We take our cardboard boxes up to Citi Scrap at 29 New Church Street. Bob at Citi Scrap sends them off for recycling, he has been running the place for 25 years and he’s always willing to take whatever you don’t need, so pay him a visit.</p>
<p><a href="http://www.baselinestudio.co.za/2012/05/rethink-recycle-reinvent/ed827bde9a9411e1abd61231381b6d77_7/" rel="attachment wp-att-1890"><img class="alignnone size-full wp-image-1890" title="ed827bde9a9411e1abd61231381b6d77_7" src="http://www.baselinestudio.co.za/wp-content/ed827bde9a9411e1abd61231381b6d77_7-e1337167211524.jpg" alt="" width="480" height="480" /></a></p>
<p>Plenty of trees are cut down in order to manufacture the skateboards which we ride for only a few weeks, we support those who make the effort to prolong the lifespan of this precious resource.</p>
<p>Rethink &#8211; Recycle &#8211; Reinvent</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Friday Find 01 &#8211; Shadows</title>
		<link>http://www.baselinestudio.co.za/2012/05/friday-find-01-shadows/</link>
		<comments>http://www.baselinestudio.co.za/2012/05/friday-find-01-shadows/#comments</comments>
		<pubDate>Fri, 11 May 2012 10:56:55 +0000</pubDate>
		<dc:creator>Baseline</dc:creator>
				<category><![CDATA[skateboarding]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[baseline studio]]></category>
		<category><![CDATA[skateboarding south africa]]></category>

		<guid isPermaLink="false">http://www.baselinestudio.co.za/?p=1845</guid>
		<description><![CDATA[Spotted this little video on Stereo Skateboard&#8217;s Instagram account. It&#8217;s from The Predatory Bird &#8230;go check em out!]]></description>
			<content:encoded><![CDATA[<p><iframe src="http://player.vimeo.com/video/41753090" frameborder="0" width="480" height="270"></iframe></p>
<p>Spotted this little video on Stereo Skateboard&#8217;s Instagram account.</p>
<p>It&#8217;s from <a href="http://www.thepredatorybird.com/?page_id=601" target="_blank">The Predatory Bird</a> &#8230;go check em out!</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Familia &#8211; Muybridge Series.</title>
		<link>http://www.baselinestudio.co.za/2012/05/familia-muybridge-series/</link>
		<comments>http://www.baselinestudio.co.za/2012/05/familia-muybridge-series/#comments</comments>
		<pubDate>Thu, 10 May 2012 11:27:39 +0000</pubDate>
		<dc:creator>Baseline</dc:creator>
				<category><![CDATA[skateboarding]]></category>
		<category><![CDATA[baseline cape town]]></category>
		<category><![CDATA[baseline studio]]></category>
		<category><![CDATA[Famila Skatebaording]]></category>
		<category><![CDATA[skatebaording south africa]]></category>

		<guid isPermaLink="false">http://www.baselinestudio.co.za/?p=1822</guid>
		<description><![CDATA[Familia&#8217;s New Board Series: Eadweard J. Muybridge (9 April 1830 – 8 May 1904) was an English photographer, known for his pioneering work on animal locomotion which used multiple cameras to capture motion. His method was the origin of sequence photography. Modern day skateboarding uses sequence photography (primarily in skateboard magazines) to capture moments in [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.baselinestudio.co.za/2012/05/familia-muybridge-series/familia02/" rel="attachment wp-att-1832" target="_blank"><img class="alignnone size-full wp-image-1832" title="familia02" src="http://www.baselinestudio.co.za/wp-content/familia02.gif" alt="" width="480" height="325" /></a></p>
<p>Familia&#8217;s New Board Series:</p>
<p>Eadweard J. Muybridge (9 April 1830 – 8 May 1904) was an English photographer, known for his pioneering work on animal locomotion which used multiple cameras to capture motion. His method was the origin of sequence photography.</p>
<p>Modern day skateboarding uses sequence photography (primarily in skateboard magazines) to capture moments in time that tell a story. Familia is proud to present the Muybridge series, in homage to the creation of an art form that is very central to the documentation of skateboarding.</p>
<p><span id="more-1822"></span></p>
<p>Each premium deck consists of Muybridge film strips which showcase animal movements, the strips run along the bottom of each deck and continue on the top. Available in 5 different graphics.</p>
<p>Cockatoo Flying 8.25</p>
<p>Cat Trotting Changing to a Gallop 8</p>
<p>Egyptian Camel Racking 8.1</p>
<p>Fish Hawk Flying 8</p>
<p>Ruth Bucking &amp; Kicking 775</p>
<p>(click the image to the larger version)</p>
<p><a href="http://www.baselinestudio.co.za/2012/05/familia-muybridge-series/294939_385801524797551_145804088797297_1199339_850136147_n-2/" rel="attachment wp-att-1835" target="_blank"><img class="alignnone  wp-image-1835" title="294939_385801524797551_145804088797297_1199339_850136147_n" src="http://www.baselinestudio.co.za/wp-content/294939_385801524797551_145804088797297_1199339_850136147_n1.jpg" alt="" width="480" height="300" /></a></p>
<p>Boards now in store!</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Vintage Purple.</title>
		<link>http://www.baselinestudio.co.za/2012/05/vintage-purple/</link>
		<comments>http://www.baselinestudio.co.za/2012/05/vintage-purple/#comments</comments>
		<pubDate>Tue, 08 May 2012 12:08:43 +0000</pubDate>
		<dc:creator>Baseline</dc:creator>
				<category><![CDATA[skateboarding]]></category>
		<category><![CDATA[sneakers]]></category>
		<category><![CDATA[baseline]]></category>
		<category><![CDATA[baseline cape town]]></category>
		<category><![CDATA[baseline studio]]></category>
		<category><![CDATA[nike sb]]></category>
		<category><![CDATA[nike sb south africa]]></category>
		<category><![CDATA[skateboarding south africa]]></category>

		<guid isPermaLink="false">http://www.baselinestudio.co.za/?p=1806</guid>
		<description><![CDATA[There&#8217;s usually an hour taken off running the store when a new pair of Nike SB Janoskis come in, where the staff just sit and look at it for a while. The whole day was almost a write off when these guys came in&#8230;just look at them!! The Nike SB Janoski (Black/Vintage Purple) can be [...]]]></description>
			<content:encoded><![CDATA[<p>There&#8217;s usually an hour taken off running the store when a new pair of Nike SB Janoskis come in, where the staff just sit and look at it for a while.</p>
<p>The whole day was almost a write off when these guys came in&#8230;just look at them!!</p>
<p><a href="http://www.baselinestudio.co.za/2012/05/vintage-purple/untitled-2-2/" rel="attachment wp-att-1807" target="_blank"><img class="alignnone size-full wp-image-1807" title="Untitled-2" src="http://www.baselinestudio.co.za/wp-content/Untitled-21.jpg" alt="" width="480" height="480" /></a></p>
<p>The Nike SB Janoski (Black/Vintage Purple) can be found on our <a href="http://shop.baselinestudio.co.za/products/nike-sb-janoski-blackvintage-purple" target="_blank">online store</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Cinematographer Project</title>
		<link>http://www.baselinestudio.co.za/2012/05/the-cinematographer-project/</link>
		<comments>http://www.baselinestudio.co.za/2012/05/the-cinematographer-project/#comments</comments>
		<pubDate>Tue, 08 May 2012 08:54:11 +0000</pubDate>
		<dc:creator>Baseline</dc:creator>
				<category><![CDATA[art]]></category>
		<category><![CDATA[baseline studio]]></category>
		<category><![CDATA[skateboarding south africa]]></category>

		<guid isPermaLink="false">http://www.baselinestudio.co.za/?p=1800</guid>
		<description><![CDATA[Russell Houghten&#8217;s edit for the new TWS video &#8211; The Cinematographer Project Featuring some of our favourites such as Jake Johnson, Stefan Janoski, Dylan Rieder and more. Open Horizon from Russell Houghten on Vimeo.]]></description>
			<content:encoded><![CDATA[<div>Russell Houghten&#8217;s edit for the new TWS video &#8211; The Cinematographer Project</div>
<div></div>
<div>Featuring some of our favourites such as Jake Johnson, Stefan Janoski, Dylan Rieder and more.</div>
<div></div>
<p><iframe src="http://player.vimeo.com/video/41406753?byline=0&amp;portrait=0" frameborder="0" width="480" height="270"></iframe></p>
<p><a href="http://vimeo.com/41406753">Open Horizon</a> from <a href="http://vimeo.com/russellhoughten">Russell Houghten</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Baby Season</title>
		<link>http://www.baselinestudio.co.za/2012/05/baby-season/</link>
		<comments>http://www.baselinestudio.co.za/2012/05/baby-season/#comments</comments>
		<pubDate>Wed, 02 May 2012 11:55:52 +0000</pubDate>
		<dc:creator>Baseline</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.baselinestudio.co.za/?p=1794</guid>
		<description><![CDATA[The guys at the shop just wanted to congratulate Clint and his wife on their new addition to the family, Kaira Lee. Congrats man from all of us down this side!]]></description>
			<content:encoded><![CDATA[<p>The guys at the shop just wanted to congratulate Clint and his wife on their new addition to the family, Kaira Lee.</p>
<p>Congrats man from all of us down this side!</p>
<p><a href="http://www.baselinestudio.co.za/2012/05/baby-season/576244_10150700368992694_595152693_9954063_1332652761_n/" rel="attachment wp-att-1795" target="_blank"><img class="alignnone size-full wp-image-1795" title="576244_10150700368992694_595152693_9954063_1332652761_n" src="http://www.baselinestudio.co.za/wp-content/576244_10150700368992694_595152693_9954063_1332652761_n-e1335959664729.jpg" alt="" width="480" height="480" /></a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>NIXON</title>
		<link>http://www.baselinestudio.co.za/2012/05/nixon/</link>
		<comments>http://www.baselinestudio.co.za/2012/05/nixon/#comments</comments>
		<pubDate>Wed, 02 May 2012 11:49:25 +0000</pubDate>
		<dc:creator>Baseline</dc:creator>
				<category><![CDATA[skateboarding]]></category>
		<category><![CDATA[baseline]]></category>
		<category><![CDATA[baseline cape town]]></category>
		<category><![CDATA[baseline studio]]></category>
		<category><![CDATA[cape town]]></category>
		<category><![CDATA[nixon]]></category>
		<category><![CDATA[skateboarding south africa]]></category>

		<guid isPermaLink="false">http://www.baselinestudio.co.za/?p=1790</guid>
		<description><![CDATA[As being the best skate store in the country we realised we needed the best watches sooo&#8230; We made some calls and now have a FULL range of Nixon watches and apparel! We could put them all up on here but the blog might break with the sheer number of watches we currently have. What [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.baselinestudio.co.za/2012/05/nixon/nixon-logo/" rel="attachment wp-att-1791" target="_blank"><img class="alignnone size-full wp-image-1791" title="Nixon-logo" src="http://www.baselinestudio.co.za/wp-content/Nixon-logo-e1335958773611.jpg" alt="" width="480" height="160" /></a></p>
<p>As being the best skate store in the country we realised we needed the best watches sooo&#8230;</p>
<p>We made some calls and now have a FULL range of Nixon watches and apparel!</p>
<p>We could put them all up on here but the blog might break with the sheer number of watches we currently have.</p>
<p>What we WILL be doing is sticking them up on our <a href="http://www.facebook.com/Baselinestudio" target="_blank">Facebook page</a> and on our <a href="http://shop.baselinestudio.co.za" target="_blank">online store</a> over the next few days.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>You Want These Adidas Silas!</title>
		<link>http://www.baselinestudio.co.za/2012/04/you-want-these-adidas-silas/</link>
		<comments>http://www.baselinestudio.co.za/2012/04/you-want-these-adidas-silas/#comments</comments>
		<pubDate>Wed, 25 Apr 2012 12:21:17 +0000</pubDate>
		<dc:creator>Baseline</dc:creator>
				<category><![CDATA[sneakers]]></category>
		<category><![CDATA[adidas]]></category>
		<category><![CDATA[adidas skateboarding]]></category>
		<category><![CDATA[baseline]]></category>
		<category><![CDATA[baseline cape town]]></category>
		<category><![CDATA[baseline studio]]></category>
		<category><![CDATA[cape town]]></category>
		<category><![CDATA[skateboarding south africa]]></category>

		<guid isPermaLink="false">http://www.baselinestudio.co.za/?p=1783</guid>
		<description><![CDATA[We just got these in, it&#8217;s the new Adidas Silas and this colour (dark indigo/collegiate royal/running white) is nuts! I think its the mesh toe that really does it for me but check them out yourself  in store now! For those of you outside of Cape Town we totally have an online store.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.baselinestudio.co.za/2012/04/you-want-these-adidas-silas/silas/" rel="attachment wp-att-1784" target="_blank"><img class="alignnone size-full wp-image-1784" title="Silas" src="http://www.baselinestudio.co.za/wp-content/Silas.gif" alt="" width="480" height="350" /></a></p>
<p>We just got these in, it&#8217;s the new Adidas Silas and this colour (dark indigo/collegiate royal/running white) is nuts!</p>
<p>I think its the mesh toe that really does it for me but check them out yourself  in store now!</p>
<p>For those of you outside of Cape Town we totally have an <a href="http://shop.baselinestudio.co.za/products/adidas-silas-dark-indigocollegiate-royalrunning-white" target="_blank">online store</a>.</p>
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